by Jonathan Oustaev | Feb 13, 2017 | All, In The Media
CBS’s Steve Overmyer interviews sports marketing expert, Brian Cristiano on Super Bowl LI Commercials on RAM Sports Desk. After the greatest Super Bowl come back in history, and possibly the greatest Super Bowl of all time, Steve and I discuss the hits and the...
by Jonathan Oustaev | Dec 6, 2016 | All, In The Media
If you’re a marketer or content creator looking to engage your audience in an immersive way, you need to understand 360° video. “How 360° Video is Changing the Content Game” is a keynote speach at Social Media Week that will open your eyes in all directions and shed...
by Jonathan Oustaev | Dec 6, 2016 | All, In The Media
Bold Worldwide is a New York City based agency that connects brands with fitness, sports and outdoor enthusiasts. We talked to CEO/Creative Director Brian Cristiano on the sports marketing landscape and the brands he works with. Cristiano has interesting views about...
by Jonathan Oustaev | Dec 6, 2016 | All, In The Media
If you’re a regular NFL fan, Saturday’s wild-card game between the Houston Texans and the Kansas City Chiefs probably doesn’t hold much interest. If you’re a fan of the business of the NFL, however, it is must-see TV, a high-stakes showdown that could help shift the...
by Jonathan Oustaev | Dec 6, 2016 | All, In The Media
Although the bulk of on-stage discussion at last week’s Social Media Week New York centered on — you guessed it — social media, much of the video-production–related conversation was about virtual reality and 360 video. The formats have become a hot-button issue for...
by Jonathan Oustaev | Dec 6, 2016 | All, In The Media
NEW YORK (CBSNewYork/AP) — The NBA will begin selling jersey sponsorships in 2017-18, becoming the first major North American sports league to put partners’ logos on players’ uniforms. The three-year trial was approved Friday by NBA owners and will take effect when...
